In 2005, Children’s Wish Foundation of Canada came to us with a big wish: to substantially grow their donor base of only about 1,000 names. ST did exactly that. We built a highly successful direct response program that has significantly increased their annual giving revenue year over year. We also helped to grow Wish Heroes — Children’s Wish Foundation’s monthly giving program.
We value our longstanding partnership with Children’s Wish — a partnership that continues to flourish to this day. In addition to producing various direct mail campaigns annually, we also develop digital assets. In 2009 we helped launch their symbolic online giving catalogue. And in 2018, we completely redesigned and rebranded childrenswish.ca.
To date, Children’s Wish has granted over 27,000 wishes for children with life-threatening illnesses, thanks to a donor base that has increased exponentially. We’re thrilled to have played a role in helping girls and boys experience the joy and magic of a wish coming to life.