We combine customized strategies gleaned from brand & donor insights, with effective storytelling and direct response fundraising best practices, to help you acquire, motivate and keep donors.

Before we can customize a strategy and develop effective creative, we need to get a 360-degree picture of who you are, who your donors are, what your current fundraising looks like and what your competitors are doing.

We start with a data audit: analyzing your data can unearth valuable insights about your donors, which can lead to highly targeted acquisition and retention strategies. We can create models which predict which donors will have the highest propensity to give and to upgrade to monthly or mid-level giving. And, our reporting systems allow us to undertake custom analyses with different levels of complexities.

Other tools include donor surveys to acquire qualitative knowledge of your donors’ impressions of your brand and Discovery Workshops with your stakeholders to gain a deeper understanding of your fundraising needs and challenges.


Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

Based on the findings of our data analytics and discovery process — combined with the vast knowledge we’ve gained from working with more than 300 non-profit organizations — we develop a customized strategy to help you achieve your goals. It’s foundation on which we can build your direct mail appeal, digital-specific fundraising initiative and/or integrated campaign.

In fundraising, nothing exists in isolation. Donors who respond to your direct mail appeals are also exposed to your brand in other channels. The look and messaging need to be consistent. We also know that a donor’s channel of engagement and channel of transaction may be two different things.

That’s why an integrated strategy is so important and why we bring together fundraising, brand, data and digital strategists to ensure that our strategy elevates your brand, connects with your donors and drives revenue.


Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

It takes effective, relevant and emotive creative to bring your brand to life and make your fundraising campaign a success. ST has an award-winning creative team, led by our respected EVP, Chief Creative Officer, to do just that. Our copywriters and art directors boast experience working across all disciplines and multi-media channels.

ST’s production team is one of the most experienced in the business. They have the knowledge, connections and buying power to produce our creative team’s vision, while ensuring your campaign is delivered on time and on budget every time.

Our account management teams, led by Integrated Account Directors, bring it all together. They’re with you every step of the way, from briefing to results analysis and reporting, to ensure your individual, monthly, legacy and stewardship programs are executed flawlessly and deliver on your revenue objectives.


Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study
Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

Before we can customize a strategy and develop effective creative, we need to get a 360-degree picture of who you are, who your donors are, what your current fundraising looks like and what your competitors are doing.

We start with a data audit: analyzing your data can unearth valuable insights about your donors, which can lead to highly targeted acquisition and retention strategies. We can create models which predict which donors will have the highest propensity to give and to upgrade to monthly or mid-level giving. And, our reporting systems allow us to undertake custom analyses with different levels of complexities.

Other tools include donor surveys to acquire qualitative knowledge of your donors’ impressions of your brand and Discovery Workshops with your stakeholders to gain a deeper understanding of your fundraising needs and challenges.

Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

Based on the findings of our data analytics and discovery process — combined with the vast knowledge we’ve gained from working with more than 300 non-profit organizations — we develop a customized strategy to help you achieve your goals. It’s foundation on which we can build your direct mail appeal, digital-specific fundraising initiative and/or integrated campaign.

In fundraising, nothing exists in isolation. Donors who respond to your direct mail appeals are also exposed to your brand in other channels. The look and messaging need to be consistent. We also know that a donor’s channel of engagement and channel of transaction may be two different things.

That’s why an integrated strategy is so important and why we bring together fundraising, brand, data and digital strategists to ensure that our strategy elevates your brand, connects with your donors and drives revenue.

Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

It takes effective, relevant and emotive creative to bring your brand to life and make your fundraising campaign a success. ST has an award-winning creative team, led by our respected EVP, Chief Creative Officer, to do just that. Our copywriters and art directors boast experience working across all disciplines and multi-media channels.

ST’s production team is one of the most experienced in the business. They have the knowledge, connections and buying power to produce our creative team’s vision, while ensuring your campaign is delivered on time and on budget every time.

Our account management teams, led by Integrated Account Directors, bring it all together. They’re with you every step of the way, from briefing to results analysis and reporting, to ensure your individual, monthly, legacy and stewardship programs are executed flawlessly and deliver on your revenue objectives.