We combine customized strategies gained from brand insights & data analytics, with effective storytelling and direct response fundraising best practices, to help you acquire, motivate and keep donors.

Before we can customize a strategy and develop effective creative, we need to get a 360-degree picture of who you are, who your donors are, what your competitors are doing, and the current state of your fundraising program.

We develop donor surveys to acquire qualitative knowledge of your donors’ impressions of your brand and conduct Discovery Workshops with your stakeholders to gain a deeper understanding of your fundraising needs and challenges.

Our File Audit is a fundamental tool in developing strategy on an ongoing basis. We use the key performance indicators that REALLY matter – the ones that are most effective in evaluating and growing your program. We can also create models to predict which donors have the highest propensity to give and to upgrade to monthly or mid-level giving. And, our reporting systems provide our clients with a strategic advantage in timely performance measurement and allow us to undertake custom analyses with different levels of complexities.


Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

Based on the findings of our data analytics and discovery process — combined with the vast knowledge we’ve gained from working with more than 300 non-profit organizations — we develop a customized strategy to help you achieve your goals. It’s the foundation on which we build your direct mail appeal, digital-specific fundraising initiative and/or integrated campaign.

In fundraising, nothing exists in isolation. Donors who respond to your direct mail appeals are also exposed to your brand in other channels. The look and messaging need to be consistent. We also know that a donor’s channel of engagement and channel of transaction may be two different things.

That’s why an integrated strategy is so important and why we bring together fundraising, brand, data and digital strategists to ensure that our strategy elevates your brand, connects with your donors and drives revenue. Our team also continually looks for ways to enhance your appeals and programs to help further your mission.


Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

It takes effective, relevant and emotive creative to bring your brand to life and make your fundraising campaign a success. ST has an award-winning creative team, led by our respected EVP, Chief Creative Officer, to do just that. Our copywriters and art directors boast experience working across all disciplines and multi-media channels.

ST’s production team is one of the most experienced in the business. They have the knowledge, connections and buying power to produce our creative team’s vision, while ensuring your campaign is delivered on time and on budget every time.

Our account management teams, led by Integrated Account Directors, bring it all together. They’re with you every step of the way, from briefing to results analysis and reporting, to ensure your individual, monthly, legacy and stewardship programs are executed flawlessly and deliver on your revenue objectives.


Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study
Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

Before we can customize a strategy and develop effective creative, we need to get a 360-degree picture of who you are, who your donors are, what your competitors are doing, and the current state of your fundraising program.

We develop donor surveys to acquire qualitative knowledge of your donors’ impressions of your brand and conduct Discovery Workshops with your stakeholders to gain a deeper understanding of your fundraising needs and challenges.

Our File Audit is a fundamental tool in developing strategy on an ongoing basis. We use the key performance indicators that REALLY matter – the ones that are most effective in evaluating and growing your program. We can also create models to predict which donors have the highest propensity to give and to upgrade to monthly or mid-level giving. And, our reporting systems provide our clients with a strategic advantage in timely performance measurement and allow us to undertake custom analyses with different levels of complexities.

Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

Based on the findings of our data analytics and discovery process — combined with the vast knowledge we’ve gained from working with more than 300 non-profit organizations — we develop a customized strategy to help you achieve your goals. It’s the foundation on which we build your direct mail appeal, digital-specific fundraising initiative and/or integrated campaign.

In fundraising, nothing exists in isolation. Donors who respond to your direct mail appeals are also exposed to your brand in other channels. The look and messaging need to be consistent. We also know that a donor’s channel of engagement and channel of transaction may be two different things.

That’s why an integrated strategy is so important and why we bring together fundraising, brand, data and digital strategists to ensure that our strategy elevates your brand, connects with your donors and drives revenue. Our team also continually looks for ways to enhance your appeals and programs to help further your mission.

Find out more!
Contact Donna at:
DonnaR@stephenthomas.ca
416.690.8801 x249

View Case Study

It takes effective, relevant and emotive creative to bring your brand to life and make your fundraising campaign a success. ST has an award-winning creative team, led by our respected EVP, Chief Creative Officer, to do just that. Our copywriters and art directors boast experience working across all disciplines and multi-media channels.

ST’s production team is one of the most experienced in the business. They have the knowledge, connections and buying power to produce our creative team’s vision, while ensuring your campaign is delivered on time and on budget every time.

Our account management teams, led by Integrated Account Directors, bring it all together. They’re with you every step of the way, from briefing to results analysis and reporting, to ensure your individual, monthly, legacy and stewardship programs are executed flawlessly and deliver on your revenue objectives.