Peer-to-Peer Fundraising: A Strategic Powerhouse for Nonprofits

Beyond Walks: P2P Gets Creative

Peer-to-Peer Fundraising: A Strategic Powerhouse for Nonprofits Peer-to-peer (P2P) fundraising represents far more than charity walks and fun runs – it’s a multi-billion-dollar fundraising powerhouse that deserves strategic attention from nonprofits of all sizes. Recent years have witnessed an impressive rebound in P2P programs from pandemic lows, engaging millions of supporters across generations in increasingly…

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April 2025 — Postal Strike Alert: Again??? Yes, Again!

April 2025 - Postal Strike Alert: again??

Canada Post’s recent strike during the holiday fundraising period cost charities approximately $266 million in donations. While the strike has ended, ongoing negotiations suggest the union could be in a strike position again by May. To prepare for potential postal disruptions, charities should act now to safeguard their revenue. Adjust Your Mail Strategy Charities should…

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From Moon Landings To Livestreams: Understanding How Technology Shapes Generational Giving

From Moon Landings to Livestreams: Understanding How Technology Shapes Generational Giving

As I stood in front of the audience at a recent non-profit sector event, one thought kept running through my mind: we’re living in the most diverse giving landscape in history. Having snuck into the Millennial generation (hello, 1981!), I’ve watched fundraising evolve from traditional mail appeals to livestreaming charity events. But here’s the thing…

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From the Desk of Paula Attfield: Meet STella!

Over the past few years, the team at ST have been hyper-focused on helping our clients with the acceleration of their digital fundraising. That’s why I am so thrilled to share our exciting news. As you may have heard, ST has recently acquired the digital division of Deloitte’s fundraising services group, marking a significant milestone…

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