Case Studies

Transforming legacy giving programs for different causes.

Can rethinking premiums increase net revenue without impacting retention rates? Find out.

Using compelling creative and shrewd targeting to upgrade donors.

An enhanced digital campaign increases year-end donations.

Data analysis provides valuable insights on mid-level giving.

Digital acquisition in the time of COVID-19.

Putting our passion and expertise behind a powerful idea.

A smart mix of digital and direct grows monthly donors.

Discover how we managed a customized fundraising appeal for 31 University of Toronto divisions that increased response rates by almost 70%.

Children’s Wish Foundation of Canada had a wish of its own: a donor base with more than the 1,000 names they had.

An injection of emotion rejuvenates a brand.

Rallying support with a regionally-focused fundraising campaign.

A new logo and responsive website help rack up donations.

An intermediate giving strategy pays off.

A bold goal requires an even bolder strategy.

Read about how we built a data and list strategy to boost revenue.

Building a legacy giving program from the ground up.

See how we helped Amnesty International create a branded legacy giving program that captured hearts and donations.

An integrated approach to a lead generation campaign pays for itself.

Focusing more on why instead of how turns intention into action.

A more authentic, personal and sensitive approach connects with donors.